LiveUniverse Acquires Pageflakes
HOLLYWOOD Calif and SAN FRANCISCO April 18 PRNewswire - LiveUniverse the social entertainment company founded and run by Chairman and CEO Brad Greenspan the Hollywood-based entrepreneur and sole founder of MySpace announced today that it has agreed to acquire Pageflakes the innovator of the social personalized homepage The transaction was a combination of cash and stock but further terms are not being disclosed by the two privately-held companies LiveUniverse will also provide several million dollars of online promotion from the over 35 websites that make up its networkThe initial integration with Pageflakes will be with LiveUniverses rapidly expanding video entertainment network LiveVideo the Webs ultimate social networking video entertainment and interactive LiveShow platform Users will now be able to easily remix and mashup their LiveVideo videos photos music blogs and LiveShows with compelling interactive content from their favorite sites on the Web on their own LiveVideo start page Users can also then Pagecast share and publish these pages within their LiveVideo social network or to everyone on the Web Pageflakes technology will make it even easier for LiveVideo users to personalize the look feel and layout of their profiles and their video photo music blog and LiveShow channels Advertisers and promoters will also be able to use this new platform to feature brands celebrities and events by creating unique branded sites with interactive content that users can view copy and shareThe acquisition combines one of the fastest-growing global media companies with Pageflakes industry-leading personalization widget and content aggregation technologies The deal is highly complementary for both companies in terms of talent technology and operations It brings together Internet visionary social networking pioneer and entrepreneur Brad Greenspan with veteran ex-Google and Yahoo executive entrepreneur and personalization expert Dan Cohen The technology and RD teams will now also include the original MySpace architect and technology entrepreneur Toan Nguyen as well as AJAX and ASPNET guru and Pageflakes co-founder Omar Al-Zabir Both companies share a technology platform based on ASPNET which will speed integration and result in economies of scale Further LiveUniverse will now have operations in the technology capital of the world Silicon Valley in addition to its headquarters in Hollywood and its offices in Europe and Asia LiveUniverse comprises over 35 global entertainment sites and is visited by over 50 million users each monthWeve found incredible synergies between the two companies so joining together was simply inevitable said Brad Greenspan Chairman CEO and founder of LiveUniverse LiveVideo has been growing explosively by giving users the most compelling and interactive entertainment experience Pageflakes offers LiveVideo and other LiveUniverse sites the ability to blaze new trails in the industry and create even greater opportunities for both consumers and advertisersPageflakes redefined the personalized homepage by making it an easy-to- use social experience that anyone can use and share said Dan Cohen CEO of Pageflakes Were absolutely thrilled to be working with Brad and LiveUniverse to reach millions of new users as well as provide unique content and features to our current user community The combination of our two companies is truly much bigger than the sum of its parts and the resulting innovation will be highly compelling for our users and partnersUpon closing the transaction Pageflakes Inc will become a wholly-owned subsidiary of LiveUniverse and remain based in San Francisco Pageflakes CEO Dan Cohen will stay in his current role and in addition will assume expanded duties as Senior Vice President of LiveUniverse reporting directly to Chairman and CEO Brad GreenspanAbout LiveUniverseLiveUniverse is the privately-held social entertainment company founded and majority owned by Brad Greenspan the Hollywood-based entrepreneur and sole founder of MySpace LiveUniverse is one of the fastest growing media companies in the world comprised of over 35 global entertainment sites visited by over 50 million users globally Major networks include the LiveVideo Social Network the TuneBlast Music network and the LiveTime Viral Video NetworkAbout LiveVideo NetworkLiveVideo Network is a group of six fast growing websites focused on online social entertainment Flagship LiveVideocom is the first fully interactive global live streaming video platform It allows users to connect with others around the world 24 hours a day 7 days a week 365-days a year Using its proprietary LiveShow technology LiveVideo users can create and broadcast live content alone or in conjunction with friends colleagues andor newly acquainted users Distinctive LiveShow interactive features such as LiveTextChat LiveCoHost and LivePolls empower real time community and social interaction and provide users with unlimited real-time feedback and interaction In addition the advanced LiveShow platform allows advanced videographers to broadcast on their channel with multiple cameras to create professional broadcast-quality shows LiveVideocom is the most recent organically created platform launched by Brad Greenspans LiveUniverse The LiveVideo Network is seen by over 12 million visitors globally per monthAbout Brad GreenspanBrad Greenspan is a Los Angeles-based Internet Entrepreneur and the founder of MySpace Greenspan currently has majority stakes in privately held Live Universe Inc and BroadWebAsia which in aggregate are composed of over 30 websites that reach over 100 million unique users each month across the USEuropeAsia More information can be found at Brad also serves as non-executive Chairman of Borba a fast growing privately held Los Angeles Based company in the Premium Branded health enhanced water and cosmetic sectorsAbout PageflakesPageflakesTM the community personalized homepage is revolutionizing how we how we start with and use the Internet At you can easily customize the Internet and make it yours using Flakes - small movable versions of all of your web favorites that you can arrange on your personal homepage You can also participate in the Pageflakes community sharing your page as a Pagecast with a private group or with the world and connecting with other users across the globe Over 235000 Flakes and 140000 Pagecasts are available for thousands of uses and interests including news sports e-mail local events search photos music videos - even interactive tools like a calendar and a to-do list - and just about anything else you do on the web at school work and at home The Pageflakes user community creates and helps each other discover more new Flakes and Pagecasts every day Pageflakes Inc was founded in 2006 and is headquartered in San Francisco Contact Kathy Johnson Consort Partners 415 823-9566 LiveUniverse